By Emma Boyle
You may remember a thrilling period around a year ago when you and your friends turned into spotted hyenas. I don’t mean literally, of course, more behaviorally. Thanks to the launch of Pokémon Go last summer, huge numbers of us started stalking the streets in fission-fusion groups, whooping, shrieking and laughing as we hunted down adorable prey.
Even if you weren’t a participant in the Pokémon Go phenomenon yourself, we’re willing to bet you noticed it happening. Yes, in July 2016 Pokémon Go entered our lives with an explosive bang, but how’s it doing one year later?
Well, that depends on your perspective. Building an incredible and frankly unprecedented daily player base of around 45 million just one week after its launch meant that realistically the game didn’t have anywhere to go but down in terms of popularity and earnings.
Nowhere to go but down
And down those things went with a steady consistency that led people to proclaim the game’s death after only a couple of months. By Christmas, as far as many were concerned, the fad was over and Pokémon Go was done.
No one was playing anymore, it wasn’t changing fast enough, and every update just made it worse. Plus, …read more
Source:: techradar.com – Gaming
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