IN DEPTH: Best Super Bowl commercials featuring tech

IN DEPTH: Best Super Bowl commercials featuring tech

By Matt Swider

IN DEPTH: Best Super Bowl commercials featuring tech

Best tech-filled Super Bowl commercials

Super Bowl XLIX just became the most-watched in history, and not only because Katy Perry performed the halftime show. It was actually a good game.

However, while NBC decided to live stream the Super Bowl for free, online watchers didn’t get to see all of those pricey Super Bowl commercials.

Watching these big-budget ads has become as much a tradition as hot wings and flatscreens, and tech companies are no stranger to spending $4.5 million for the valuable air time .

Here’s how Microsoft, Mophie, Coke, BMW and more got creative with technology 30 seconds at a time.

Mophie ‘All-Powerless’ commercial

YouTube : https://www.youtube.com/watch?v=LuVsf_hE7gM

Mophie called upon the big guy upstairs for its 30-second Super Bowl commercial in which the entire world is on the fritz… more so than normal.

It featured snow in Africa, fish raining down from a city sky, penguins flying and, yes, even dogs walking people.

The problem? Apparently even God’s smartphone runs out of battery, leaving Mophie to ask “When your phone dies, God knows what can happen.”

BMW i3 ‘Newfangled Idea’ commercial

YouTube : https://www.youtube.com/watch?v=U1jwWwJ-Mxc

Katie Couric and Bryant Gumbel have zero clue about BMW’s first zero emissions car, and …read more

Source: techradar.com – Gaming

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