How football is turning to videogames to stay relevant

How football is turning to videogames to stay relevant

By Marc Chacksfield

Fortnite

As World Cup fever can attest, football is in its prime at the moment. The matches have never been better (arguably), the players more famous or indeed expensive. But the beautiful game is facing an ugly problem: younger fans are being swayed elsewhere because of rising ticket prices and the changing face of where they get their media.

TV watching is down, streaming and YouTube viewing is up. Without these fans, the future of the game could be in doubt.

But football broadcasts are adapting to the needs of its younger audience, taking cues and inspiration from their direct competitors and one of the reasons it is doing this, is because of esports.

The rise of esports

Competitive gaming has well and truly hit the mainstream. Services such as Twitch have made it easy to follow the myriad gaming tournaments happening at the moment. Whatever your esports quirk – from Fifa to Fortnite – you can log on and stream the action.

According to Campaign, some 385 million followed esports in all its forms last year and by 2020 that number is set to grow to 589 million.

The money for those participating – not to mention those streaming …read more

Source:: techradar.com – Gaming

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