Asus AsusPro B9440UA

Asus AsusPro B9440UA

By Desire Athow

As the consumer laptop market starts to fizzle out and vendors look elsewhere to maintain profitability, there has been renewed interest in the enterprise/corporate market with the likes of MSI and Microsoft deploying business-friendly devices in a bid to improve their margins.

And you may not be familiar with it, but popular laptop manufacturer Asus does have a professional range – aptly named AsusPro – and its latest flagship model, the B9440UA, has just gone on sale.

Announced earlier this year at CES 2017, the device is aimed squarely at those aspiring to own a business laptop that can rival the likes of Apple’s MacBook Air or Dell’s XPS 13.

Why Asus didn’t simply go for a professional edition of the ZenBook, we’re not sure. The firm did make the Asus ZenBook Pro UX501, but that was launched nearly two years ago, and at 2.27kg, it’s too heavy to be considered as a thin-and-light laptop (rather, this model had the Apple MacBook Pro firmly in its sights).

Instead, Asus went for a completely new design with an elevated keyboard that reminded us of the fantastic but ultimately doomed Dell Adamo XPS from 2011.

Hailed as the world’s lightest 14-inch business laptop, the …read more

Source:: techradar.com – PC and Mac

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