Amazon Echo owners spend more on Amazon, says NPD

Amazon Echo owners spend more on Amazon, says NPD

By Darrell Etherington

Amazon introduces Amazon Alexa, Echo and the All-New Echo Dot at a product launch in London

We all suspected the Echo’s purpose was – at least in part – to drive more Amazon sales. And that’s exactly what’s happening, according to a new study by NPD Group. The research company found that owners of the Echo spent around 10 percent more after they bought the voice-powered smart speaker than they did before. The NPD Group’s Checkout Tracking… Read More

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Source:: TechCrunch Gadgets

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